{"id":426,"date":"2019-05-19T20:31:09","date_gmt":"2019-05-19T20:31:09","guid":{"rendered":"https:\/\/podcastingforsmallbusiness.com\/?page_id=426"},"modified":"2019-11-25T20:58:29","modified_gmt":"2019-11-25T20:58:29","slug":"podcasting-for-small-business-preorder-the-book-now","status":"publish","type":"page","link":"https:\/\/podcastingforsmallbusiness.com\/","title":{"rendered":"Podcasting for Small Business"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"426\" class=\"elementor elementor-426\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-38afdf2 elementor-section-stretched elementor-section-full_width elementor-section-content-middle elementor-section-height-default elementor-section-height-default\" data-id=\"38afdf2\" data-element_type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-e33db22\" data-id=\"e33db22\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3526d9d elementor-widget elementor-widget-image\" data-id=\"3526d9d\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" data-attachment-id=\"281\" data-permalink=\"https:\/\/podcastingforsmallbusiness.com\/?attachment_id=281#main\" data-orig-file=\"https:\/\/i0.wp.com\/podcastingforsmallbusiness.com\/files\/2019\/02\/Podcast-Thumbnail.png?fit=3840%2C2160&amp;ssl=1\" data-orig-size=\"3840,2160\" data-comments-opened=\"0\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"Podcast Thumbnail\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/i0.wp.com\/podcastingforsmallbusiness.com\/files\/2019\/02\/Podcast-Thumbnail.png?fit=300%2C169&amp;ssl=1\" data-large-file=\"https:\/\/i0.wp.com\/podcastingforsmallbusiness.com\/files\/2019\/02\/Podcast-Thumbnail.png?fit=1024%2C576&amp;ssl=1\" width=\"3840\" height=\"2160\" src=\"https:\/\/i0.wp.com\/podcastingforsmallbusiness.com\/files\/2019\/02\/Podcast-Thumbnail.png?fit=3840%2C2160&amp;ssl=1\" class=\"attachment-full size-full wp-image-281\" alt=\"\" srcset=\"https:\/\/i0.wp.com\/podcastingforsmallbusiness.com\/files\/2019\/02\/Podcast-Thumbnail.png?w=3840&amp;ssl=1 3840w, https:\/\/i0.wp.com\/podcastingforsmallbusiness.com\/files\/2019\/02\/Podcast-Thumbnail.png?resize=300%2C169&amp;ssl=1 300w, https:\/\/i0.wp.com\/podcastingforsmallbusiness.com\/files\/2019\/02\/Podcast-Thumbnail.png?resize=768%2C432&amp;ssl=1 768w, https:\/\/i0.wp.com\/podcastingforsmallbusiness.com\/files\/2019\/02\/Podcast-Thumbnail.png?resize=1024%2C576&amp;ssl=1 1024w, https:\/\/i0.wp.com\/podcastingforsmallbusiness.com\/files\/2019\/02\/Podcast-Thumbnail.png?resize=800%2C450&amp;ssl=1 800w, https:\/\/i0.wp.com\/podcastingforsmallbusiness.com\/files\/2019\/02\/Podcast-Thumbnail.png?resize=711%2C400&amp;ssl=1 711w, https:\/\/i0.wp.com\/podcastingforsmallbusiness.com\/files\/2019\/02\/Podcast-Thumbnail.png?w=2340&amp;ssl=1 2340w, https:\/\/i0.wp.com\/podcastingforsmallbusiness.com\/files\/2019\/02\/Podcast-Thumbnail.png?w=3510&amp;ssl=1 3510w\" sizes=\"(max-width: 1170px) 100vw, 1170px\" data-attachment-id=\"281\" data-permalink=\"https:\/\/podcastingforsmallbusiness.com\/?attachment_id=281#main\" data-orig-file=\"https:\/\/i0.wp.com\/podcastingforsmallbusiness.com\/files\/2019\/02\/Podcast-Thumbnail.png?fit=3840%2C2160&amp;ssl=1\" data-orig-size=\"3840,2160\" data-comments-opened=\"0\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"Podcast Thumbnail\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/i0.wp.com\/podcastingforsmallbusiness.com\/files\/2019\/02\/Podcast-Thumbnail.png?fit=300%2C169&amp;ssl=1\" data-large-file=\"https:\/\/i0.wp.com\/podcastingforsmallbusiness.com\/files\/2019\/02\/Podcast-Thumbnail.png?fit=1024%2C576&amp;ssl=1\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-60f18f4 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"60f18f4\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-41f6265\" data-id=\"41f6265\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7620e4a elementor-align-center elementor-widget elementor-widget-button\" data-id=\"7620e4a\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-xl\" href=\"http:\/\/eepurl.com\/du4Amj\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon elementor-align-icon-left\">\n\t\t\t\t\t\t\t\t\t<i class=\"fa fa-download\" aria-hidden=\"true\"><\/i>\n\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Download a Free Chapter Here!<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ee3aba6 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ee3aba6\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-4b749c4\" data-id=\"4b749c4\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-67e69a3 elementor-widget elementor-widget-image\" data-id=\"67e69a3\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" data-attachment-id=\"110\" data-permalink=\"https:\/\/podcastingforsmallbusiness.com\/?attachment_id=110#main\" data-orig-file=\"https:\/\/i0.wp.com\/podcastingforsmallbusiness.com\/files\/2018\/07\/podcasting-for-small-business-3D-book-cover-2-e1549052824226.jpg?fit=821%2C1150&amp;ssl=1\" data-orig-size=\"821,1150\" data-comments-opened=\"0\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"podcasting-for-small-business-3D-book-cover-2\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/i0.wp.com\/podcastingforsmallbusiness.com\/files\/2018\/07\/podcasting-for-small-business-3D-book-cover-2-e1549052824226.jpg?fit=214%2C300&amp;ssl=1\" data-large-file=\"https:\/\/i0.wp.com\/podcastingforsmallbusiness.com\/files\/2018\/07\/podcasting-for-small-business-3D-book-cover-2-e1549052824226.jpg?fit=731%2C1024&amp;ssl=1\" width=\"731\" height=\"1024\" src=\"https:\/\/i0.wp.com\/podcastingforsmallbusiness.com\/files\/2018\/07\/podcasting-for-small-business-3D-book-cover-2-e1549052824226.jpg?fit=731%2C1024&amp;ssl=1\" class=\"attachment-large size-large wp-image-110\" alt=\"Podcasting for Small Business\" srcset=\"https:\/\/i0.wp.com\/podcastingforsmallbusiness.com\/files\/2018\/07\/podcasting-for-small-business-3D-book-cover-2-e1549052824226.jpg?w=821&amp;ssl=1 821w, https:\/\/i0.wp.com\/podcastingforsmallbusiness.com\/files\/2018\/07\/podcasting-for-small-business-3D-book-cover-2-e1549052824226.jpg?resize=214%2C300&amp;ssl=1 214w, https:\/\/i0.wp.com\/podcastingforsmallbusiness.com\/files\/2018\/07\/podcasting-for-small-business-3D-book-cover-2-e1549052824226.jpg?resize=768%2C1076&amp;ssl=1 768w, https:\/\/i0.wp.com\/podcastingforsmallbusiness.com\/files\/2018\/07\/podcasting-for-small-business-3D-book-cover-2-e1549052824226.jpg?resize=731%2C1024&amp;ssl=1 731w, https:\/\/i0.wp.com\/podcastingforsmallbusiness.com\/files\/2018\/07\/podcasting-for-small-business-3D-book-cover-2-e1549052824226.jpg?resize=571%2C800&amp;ssl=1 571w, https:\/\/i0.wp.com\/podcastingforsmallbusiness.com\/files\/2018\/07\/podcasting-for-small-business-3D-book-cover-2-e1549052824226.jpg?resize=286%2C400&amp;ssl=1 286w\" sizes=\"(max-width: 731px) 100vw, 731px\" data-attachment-id=\"110\" data-permalink=\"https:\/\/podcastingforsmallbusiness.com\/?attachment_id=110#main\" data-orig-file=\"https:\/\/i0.wp.com\/podcastingforsmallbusiness.com\/files\/2018\/07\/podcasting-for-small-business-3D-book-cover-2-e1549052824226.jpg?fit=821%2C1150&amp;ssl=1\" data-orig-size=\"821,1150\" data-comments-opened=\"0\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"podcasting-for-small-business-3D-book-cover-2\" data-image-description=\"\" data-image-caption=\"\" data-medium-file=\"https:\/\/i0.wp.com\/podcastingforsmallbusiness.com\/files\/2018\/07\/podcasting-for-small-business-3D-book-cover-2-e1549052824226.jpg?fit=214%2C300&amp;ssl=1\" data-large-file=\"https:\/\/i0.wp.com\/podcastingforsmallbusiness.com\/files\/2018\/07\/podcasting-for-small-business-3D-book-cover-2-e1549052824226.jpg?fit=731%2C1024&amp;ssl=1\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-66 elementor-top-column elementor-element elementor-element-9501479\" data-id=\"9501479\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-cff7dba elementor-widget elementor-widget-text-editor\" data-id=\"cff7dba\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"color: #333333;\">If Shakespeare were alive today he might be asking the question, \u201cTo be or not to be a podcaster?\u201d<\/span><\/p><p><span style=\"color: #333333;\">The nearly 31 million small businesses in America may be asking that question, too. Should your small business launch a podcast to air its big ideas? Is it worth the time, effort, and money? Will it increase your business\u2019s value?<\/span><\/p><p><span style=\"color: #333333;\">The answer to all those questions is an unequivocal\u00a0<strong>YES<\/strong>.<\/span><\/p><p><span style=\"color: #333333;\">In their new book,\u00a0<strong><em>Podcasting for Small Business<\/em><\/strong>, authors Ray Sidney-Smith and Steve Orr provide the ultimate blueprint to develop, launch, and sustain a successful podcast for your business. In language easier to understand than Shakespeare\u2019s\u00a0<em>Hamlet<\/em>, the authors will tackle the key issues your business will face in starting a podcast.<\/span><\/p><p><span style=\"color: #333333;\">Among the topics covered:<\/span><\/p><ul><li><span style=\"color: #333333;\">The business case for podcasting as a small business<\/span><\/li><li><span style=\"color: #333333;\">Where to begin your podcasting journey<\/span><\/li><li><span style=\"color: #333333;\">How to get your podcast launched<\/span><\/li><li><span style=\"color: #333333;\">How to promote your podcast to build your audience<\/span><\/li><\/ul><p><span style=\"color: #333333;\"><em><strong>Podcasting for Small Business<\/strong><\/em>\u00a0is the one book you\u2019ll need to\u00a0create a memorable podcast for your business.<\/span><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-9a3f40e elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"9a3f40e\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-36d4e8c\" data-id=\"36d4e8c\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-03bd575 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"03bd575\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-99ed64e elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"99ed64e\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-025c8c6\" data-id=\"025c8c6\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-dfb7528 elementor-widget elementor-widget-video\" data-id=\"dfb7528\" data-element_type=\"widget\" data-settings=\"{&quot;youtube_url&quot;:&quot;https:\\\/\\\/www.youtube.com\\\/embed\\\/6GotRFSqwDk?rel=0&quot;,&quot;video_type&quot;:&quot;youtube&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<div class=\"elementor-video\"><\/div>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Download a Free Chapter Here! If Shakespeare were alive today he might be asking the question, \u201cTo be or not to be a podcaster?\u201d The nearly 31 million small businesses in America may be asking that question, too. Should your small business launch a podcast to air its big ideas? Is it worth the time,<span class=\"post-excerpt-end\">&hellip;<\/span><\/p>\n<p class=\"more-link\"><a href=\"https:\/\/podcastingforsmallbusiness.com\/\" class=\"themebutton\">Read More<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"jetpack_post_was_ever_published":false,"footnotes":""},"jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/P9PvOP-6S","jetpack-related-posts":[],"_links":{"self":[{"href":"https:\/\/podcastingforsmallbusiness.com\/wp-json\/wp\/v2\/pages\/426"}],"collection":[{"href":"https:\/\/podcastingforsmallbusiness.com\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/podcastingforsmallbusiness.com\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/podcastingforsmallbusiness.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/podcastingforsmallbusiness.com\/wp-json\/wp\/v2\/comments?post=426"}],"version-history":[{"count":0,"href":"https:\/\/podcastingforsmallbusiness.com\/wp-json\/wp\/v2\/pages\/426\/revisions"}],"wp:attachment":[{"href":"https:\/\/podcastingforsmallbusiness.com\/wp-json\/wp\/v2\/media?parent=426"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}